How to Easily & Perfectly Apply Eye Makeup for Mature Women (2024)

In this tutorial, I'll show you the best way to apply eye makeup for mature women. Eyes are the window to the soul and eye makeup helps accentuate your eyes.

As we get older, we develop darkness, discoloration, and fading all at the same time. When we use the right eye makeup with the right technique, we can bring back all that beauty in our eyes. Here’s how to do it!

I'm using products by Look Fabulous Forever, but you can recreate the same look with your own makeup.

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Tools and materials:

  • Eye primer
  • Tapered brush
  • Spoolie
  • Eyeshadow brush
  • Blending brush
  • Pencil or angled or smudge brush
  • Eyelash curler
  • Highlighter
  • Taupe eyeshadow
  • Light-colored eyeshadow
  • Charcoal shadow
  • Eyebrow paint or eyebrow gel
How to Easily & Perfectly Apply Eye Makeup for Mature Women (1)

Applying eye primer to mature eyes

1. Apply eye primer

The first step is to lightly apply eye primer on the eyelids. This helps to smooth out the lid area and removes any discoloration and darkness. It also helps the eyeshadow adhere better to the eyelid.

Use a tapered brush to smooth the primer on the skin.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (2)

Measuring eyebrows with a makeup brush

2. Fix brows

Brows are essential for expression and facial symmetry. Unfortunately, as we age, brows can lose their shape, density, and length. First, measure your brows.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (3)

The best eye makeup for over 60

Eyebrow length should line up with the base of your nose at the beginning and in a diagonal line from your nose to your temple. Use a brush to measure the distance.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (4)

Using a spoolie brush to neaten eyebrows

Once you’ve determined the best shape, run a spoolie over the brows to rein in any wiry or scraggly hairs and to move all the eyebrow hairs in a nice neat shape.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (5)

Applying eyebrow paint to fill in brows

Then apply eyebrow paint or gel in short feathery strokes. This product is more realistic looking than eyebrow pencil and less smudgy than shadow.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (6)

Eye makeup for mature eyes

Run the spoolie one more time to finish up the brows.

Applying highlighter just below the eyebrow

3. Apply highlighter

Gently apply the highlighter just below the eyebrows and below the outer eye to brighten the eye area and make those areas pop.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (8)

How to do eye makeup for older women

Pat the highlighter to soften any edges.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (9)

Applying eyeshadow to mature eyes

4. Apply eyeshadow

First, apply a taupe eye shadow using the eyeshadow brush in the eyelid crease. Start at the inside of the eye and work outward, placing a bit at the outside eye corner.

Blend with the fluffy or domed blending brush using a circular motion to soften any edges. Blending helps distribute the color evenly.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (10)

Applying a lighter eyeshadow to the inner eye

Now, apply a lighter color from the inner corner of the eye to the middle. Blend outward to the outer eye. If you’re using a cream shadow, you can use your fingers as the product is stickier than powder shadow.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (11)

Applying eyeliner for mature eyes

5. Apply soft eyeliner

Heavy mascara and eyeliner are aging. Here’s how to darken the base of the lashes easily without any heavy gloopiness.

Use a smudge, pencil, or angled brush that has short hairs and is relatively stiff. Dip the brush into charcoal shadow, tap off any excess, and gently press into the base of your lashes in several short strokes.

This is a much softer look than eye pencil and gives the same effect of depth without the heaviness. You can also do this on the lower lashes.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (12)

Using an eyelash curler on older eyes

Next, use an eyelash curler. Trap the upper lashes between the pads and press the curler. You can do this a few times to pump up the volume of your lashes. This helps to immediately open up the eye.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (13)

Applying mascara for mature faces

6. Apply mascara

Last, apply mascara. The idea is to thicken and lengthen the lashes without clumping. Move the mascara wand upward on the bottom of your lashes first, then downward on the tops of your lashes, and gently from side to side.

You can also put mascara on your bottom lashes to really open the eye.

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How to apply eye makeup for mature women

Eye makeup for mature women tutorial

There you have it! Look at the difference eye makeup makes. Six simple steps and you have perfect eye makeup to highlight your beautiful eyes. Please let me know in the comments if this tutorial on how to apply eye makeup for mature women has helped you!

The author may collect a small share of sales from the links on this page.

How to Easily & Perfectly Apply Eye Makeup for Mature Women (2024)

FAQs

Should an older woman wear mascara on bottom lashes? ›

While there's no definitive rule against applying mascara on bottom lashes as you age, it's essential to do so with caution. Thick and heavy mascara application on lower lashes might draw attention to fine lines or create a droopy effect.

How do you apply makeup to mature deep set eyes? ›

Use a darker shade on the outer corners of your eye.

Use your flat-edged makeup brush, and swipe a darker shadow over the outer half of the upper lash line, following the shape of your lid. Use colors like grey or navy blue for a neutral look, or go with a pop of color like purple or bright pink.

How can I make my 60 year old eyes look younger? ›

Makeup Tricks for Older Eyes
  1. Prep lids with primer. As eyes age, eyelid skin — which is extremely thin to start with — can go slack and look rumpled or pleated. ...
  2. Doubling up liners adds control and intensity. ...
  3. Lighten up your smoky eye. ...
  4. Make hooded eyes glam. ...
  5. Keep the lower eye fresh. ...
  6. Trim long brows, color up gray ones.
Aug 3, 2023

Where do you put eyeliner on mature eyes? ›

Less is more when it comes to eyeliner for aging eyes. Applying too much or too thick of a liner can make your eyes look heavy and tired. Instead, apply a thin line of eyeliner along the lash line, focusing mostly on the outer corners of the eyes and your line should get thinner as you head in toward the tear duct.

How do you make old eyes look younger? ›

Opt for a lighter eyeshadow rather than a dark, smoky shade on your eyelids and around the eyes, like Jenna Dewan Tatum. "Highlighting the corners makes eyes look brighter and fresh," says Ahnert. "Use a light color shadow in matte or shimmer to inner corner, lower lash line in outer corner, and the inner lid."

Does bottom eyeliner age you? ›

A makeup artist once told us that harsh, thick eyeliner will age you like no other, especially if you only apply it to your bottom lash line. Think about it this way: Why would you want to add more shadow to that already-annoying area?

What color eyeliner should an older woman wear? ›

While black remains a classic choice, there are a few other eyeliner colours that work exceptionally well for older women. Brown provides a softer and more natural appearance, complementing various skin tones. If you're feeling adventurous, try experimenting with vibrant hues like purple or green.

What color eyeshadow should a woman over 60 wear? ›

You could choose Taupe, Cocoa or Rose Gold. Finally, use your darkest shade in the outer corner of the eyes to create a sultry, elongated almond shape. Opt for shades like Chocolate or Dusky Pink and build lightly in layers.

How do you make under eye makeup look good? ›

Below, discover how to use under eye makeup (like concealer) to hide puffiness under your eyes.
  1. De-Puff With a Face Tool. ...
  2. Apply Eye Cream. ...
  3. Color Correct. ...
  4. Conceal. ...
  5. Lightly Set With Powder. ...
  6. Add Eye Creams or Eye Serums to Your Routine. ...
  7. Change Your Sleep Habits. ...
  8. Address Allergy Symptoms.

What color eyeshadow makes eyes look younger? ›

Using pink or peach eye shadow is a great way to look younger when you have blue or gray eyes. Blue eyes will be enhanced with eyeshadow in a warm pink tone, while gray eyes look best with light peach eyeshadow. Pink and orange tones go perfectly with blue and gray eyes.

Should a woman over 60 wear eyeliner? ›

If you're wondering if you should be wearing eyeliner over 60, the answer is yes! Eyeliner is a great way to define your eyes and can give you that youthful sparkle. However, there are a few things to consider when applying liner for mature eyes.

What eyeshadow is best for aging eyes? ›

Opt for matte eyeshadow and go mineral

Eye shadow comes in many different colours and textures but for ageing eyes matte eyeshadows are the way to go. Those with mature eyes might find matte eyeshadow more longwearing and less likely to fade on their skin.

Should older women use powder or cream eyeshadow? ›

For women of older age and mature skin, using cream eyeshadows in comparison with powdered ones can give you a smooth texture, keep your eyes hydrated, and achieve glowing skin. Cream eyeshadows don't accentuate fine lines around the eyes that the powdered one can do sometimes!

Should 70 year old women wear eyeshadow? ›

No it's not weird at all, but as you age it's best to wear less makeup, because too much makeup shows wrinkles and lines. Heavy eye makeup and dark lips may make you look older. I still like to wear makeup at age 66 but now wear less. But I could never go out without at least lipstick and mascara.

Should older women wear cream eyeshadow or powder? ›

"I love using cream textures on older women as they appear more hydrating and don't accentuate fine lines around the eyes that powder eyeshadow can at times," Rebecca explains. Because cream textures are more malleable, you might want to opt for cream blushes and highlighters, too.

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